Category Archive for "Digital Marketing"

Linkbuilding

5 steps to create a link building strategy

Get external links that help you in your positioning in the main search engines. That is the basic objective of an adequate link building strategy. More and more brands are aware of the value that appearing within the first organic results…

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Digital marketing habits

20 habits of digital marketing leaders

The success of many strategies is based on developing good digital marketing habits, which is something usual for the main leaders of the sector. They are the people who devise and develop strategies in a very short time, who have…

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5 reasons why you should bet on marketing via chatbots

As digital marketing trends  for this new year point out, chatbots are about to change the way we communicate. They have already started doing it and this is not something new, but we have given it another use only now. Do you…

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Examples of marketing in the online luxury sector

Are you familiar with the best examples of marketing in the online luxury sector from which you can learn from? The luxury sector is a growing are with a very specific buyer persona. In accordance with the latest studies on…

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What is digital marketing and how is it used?

You probably already know what digital marketing is and what its purpose is. It is basically about trying to find effective ways to promote and sell products or services. But it is not as simple as it seems. As digital media…

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Digital marketing strategies to attract students

Are you familiar with the value of carrying out digital marketing actions in order to attract students? The importance of digital marketing in today’s world is already well-known for organizations and even schools. Users use digital and social platforms, hence the…

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Examples of tourism digital marketing

Tourism digital marketing are the actions performed on online environments to attract visitors to a specific place. Hotels, cities, countries, attractions and other places, and places related to leisure and business trips apply basic online strategies or specific techniques designed…

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Examples of successful NGO and charity marketing campaigns

While it is true that most people relate marketing to economic purposes, these examples of NGO campaigns will show you how your perception can change. You must understand certain concepts clearly. For example, you need to understand as soon as…

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What is a Data Management Platform (DMP)

Digital advertising has evolved a lot in recent years, entering into a new set of terms such as RTB, PPC, DSP, SSP, Ad Exchange … Today we break down the meaning of DMP, the acronym Data Management Platform. That is…

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The 10 most breakthrough technologies that you can already use

There is no doubt that 2016 was a very decisive year for some of the breakthrough technologies that are being used. Artificial intelligence, virtual reality, augmented reality, chatbots… Do not sound like Chinese anymore, right? Even you probably already use…

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