Pay per click (CPC) is currently the post popular model of online media buying. Pay per click is especially indicated for campaigns where the main objective is to generate qualified traffic to a website; focusing on optimizing costs.
Antevenio has a extraordinarily strong ability to generate large quantities of clicks through its proprietary opt in e-mail database (CorreoDirect with millions of users from Europe and America and via the premium ad network Antevenio Rich & Reach, and through the comparison shopping network Shopall).